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Website Design – How to Make Your Website More Attractive

A truly effective website design engages visitors immediately, holds their attention throughout the entire website, and influences them to contact the company. The end goal of a website is conversion, and a website that doesn’t make an impact on visitors is unlikely to generate any leads. There is a fine line between intrusion and annoyance, but never let interaction outweigh the benefit. Listed below are some tips for making your website more attractive.

Make navigation simple. Make sure that the menu items are easily accessible from any page. If possible, provide a site map. Although site maps are helpful, many websites could use some improvement in this area. Avoid using a lot of interactive elements, like scrolling text or animated flash intros. The overall goal should be to keep the design simple yet effective. You can also consider using a grid layout if it’s effective for your website.

Consider user interface. A website’s layout affects its usability. The use of graphics and well-written text is important in maximizing site usability. Lastly, site performance is important in a business. It should be fast, searchable, and able to capture the attention of the audience. Ideally, it should not exceed three thousand visitors per day, but if you can accommodate every size of the screen, that’s ideal.

Choose a skilled designer. A good web designer can utilize CSS and HTML to create an engaging website. CSS allows the content of your site to be displayed according to how the audience will respond to it. Good web designers also understand the importance of UX/UI. If your site looks old and unappealing, your audience will not be tempted to click on it. Having a beautiful website with clear navigation will improve the conversion rate of your website and attract new leads.